Definition of «clip farming»

"Clip farming" refers to the deliberate act of performing flashy, controversial, or highly entertaining actions specifically to be recorded and shared as short video clips. It is commonly used in the context of streamers or professional gamers who prioritize "viral moments" over standard gameplay or authentic interaction. The term implies a level of calculation or artificiality, suggesting the person is "harvesting" engagement from social media algorithms. It is often used by viewers to criticize creators who seem to be trying too hard to generate hype or memes.